Don’t Be Scared by What’s In Your Air

Headache. Skin Irritation. Difficulty Breathing. Dizziness. During this spooky season, these symptoms may sound like you are turning into a werewolf or another supernatural ghoul, but these are actually signs of something even scarier – poor indoor air quality!

That’s right. There are plenty of horrors right insight your customer’s businesses and homes that should be concerning. However, if these scary indoor air pollutants are your customers’ ghouls, you are their ghostbuster, providing them with solutions to eliminate their problem.

Top Air Pollutants and Their Solutions

Particulate Matter (PM)

Particulate Matter or PM is a term to describe a mixture of solid particles and liquid droplets found in the air, including dirt, soot, or smoke. These pollutants can find their way into a home from outside if it’s located near a smog-filled city or construction site. It can also originate inside the home from everyday activities like cooking, lighting a candle or a fire, or smoking.

Inhaling particulate matter can cause serious health problems to the lung and heart. PM smaller than 10 micrometers in diameter pose the most significant issues because they can get deep into your lungs, and some may even get into your bloodstream, causing asthma flareups, decreased lung function, or heart attacks.

Solutions: The first step to solving a problem is knowing when there is one. AirNow is a government-run website that aims to be a one-stop source for air quality data. You can input the zip codes of the areas you service to see the current air quality and the potential factors impacting it.

With this knowledge, you can inform your customers of the current air quality around their homes and warn them of poor quality air that may get inside their homes. Afterward, you can encourage them to purchase your treatments as a solution.

Volatile Organic Compounds (VOCs)

Volatile Organic Compounds or VOCs are a term to describe the gases that are emitted into the home’s air from products or processes, including paint, cleaner, flooring, wood-burning, air fresheners, and more.

Not all VOCs cause health problems, but many can irritate the nose, eyes, or throat. Others can cause difficulty breathing, nausea, or damage to the central nervous system. A few VOCs can even cause cancer with enough exposure.

Solutions: A great solution for your customers concerned about VOCs is to install a UV solution like our OxyQuantum® LED UV Germicidal Air Purifier. This product is designed not only to eliminate toxic odors but can also reduce mold, viruses, and bacteria in the air.

Carbon Monoxide (CO)

Carbon Monoxide or CO is an odorless, colorless gas created when burning fuel.

Carbon Monoxide can build up in tight areas or areas of poor ventilation, like a garage. The buildup of this gas can cause serious health issues when inhaled, such as vomiting, chest pain, confusion, or even death. According to the CDC, each year, more than 400 Americans die from unintentional CO poisoning not linked to fires, more than 20,000 visits to the emergency room, and more than 4,000 hospitalizations.

Solution: The easiest ways to prevent carbon monoxide poisoning are to ensure proper ventilation around fuel-burning appliances and to have a detector in the home. For our electric franchises, we supply top-of-the-line carbon monoxide detectors at industry-best pricing.

Pet Dander and Dust Mites

Pet Dander is tiny flakes of skin shed by animals with fur or feathers, like dogs, cats, or birds. Dust mites are microscopic organisms that create some of the most common allergens and live throughout the home.

Both dander and dust mites can cause flareups to homeowners with allergies or asthma, which can cause a decrease in lung function.

Solution: Regularly cleaning the home or grooming pets can help prevent a buildup of dander or dust. Our one-of-a-kind solution is the MicroPower Guard. This electronic air cleaner removes 97% of airborne particles that can contaminate indoor air. The media also eliminates contaminants that other filters miss, including bacteria, smoke, and other odors.

If you are interested in how BuyMax can help provide these solutions to your customers, please contact us at